The Byron Nelson Has a New Sponsor and New Experiences — But It’s The Same Legendary Tournament
Along with a multitude of changes on the PGA Tour, one of the season’s most anticipated tournaments — the Byron Nelson — is packing a new sponsorship and new experiences for fans. But, in essence, it is the same legendary tournament.
For years, The Byron Nelson has been sponsored by AT&T. Following last year’s conclusion of the event, that sponsor chose not to renew, and CJ Group took over the reigns as the tournament’s primary supporter.
Along with the change in sponsorship, the team at The Byron Nelson has a few new surprises for fans as they gear up to spend their days at TPC Craig Ranch just north of Dallas, Texas. The City of McKinney is the exact location.